Macy’s, Inc.
Headquarted in
Cincinnati, Ohio
Hughes STEM High School
8th grade engineering
design class
Students applied the engineering design process to brainstorm and research ideas for apps enhancing the customer experience with Macy’s Juniors Departments. Using their iPads, students worked with several design tools to create screen designs and plan navigational elements for each app page. They presented their ideas to student management teams for Macy’s, who selected the best app design for development and testing.

PIE Business Partners offer an authentic challenge using STEM K-12 concepts. Each participating school receives devices for all student participants.

Using 1:1 technology, students created an app available across all global platforms, providing significant new revenue for school districts.
Program offers sustainable funding for all program technology, STEM curriculum development and educator professional development.
Program creates a web page and 30-second professional videos featuring case partners, students and educators discussing STEM experiential curriculum, teaching notes and testimonials.


HUGHES STEM HIGH SCHOOL 8TH GRADE STUDENT
